碧昂丝全面接手SirDavis美国威士忌品牌
格莱美奖得主碧昂丝(Beyoncé)已获得SirDavis American Whisky品牌的完全所有权，该品牌最初于2024年与Moët Hennessy（LVMH旗下酒业部门）合作创立。SirDavis以碧昂丝外曾祖父命名，酒精度44% ABV，配方含51%黑麦和49%麦芽，零售价89美元。收购财务细节未披露。
Grammy Award-winning singer Beyoncé has taken sole ownership of SirDavis American Whisky, the brand she founded in partnership with Moët Hennessy.
Beyoncé released SirDavis alongside Moët Hennessy (the wine and spirits arm of LVMH) in 2024. The brand was named after the singer’s paternal great-grandfather, who was a farmer and moonshiner in the American south during Prohibition.
Dr Bill Lumsden, director of whisky creation at Glenmorangie and Ardbeg, designed the liquid for SirDavis. Bottled at 44% ABV, SirDavis is made from a mash bill of 51% rye and 49% malted barley. It retails for RRP US$89. Financial details regarding Beyoncé’s takeover have not been disclosed.
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