金巴利集团保持英国Spritz市场近90%份额 Aperol全球年销880万箱
据IWSR数据，意大利金巴利集团过去三年在英国Spritz市场保持近90%的压倒性份额。集团旗下Aperol Spritz市场份额同比提升3.7个百分点，截至2025年9月6日的12个月全球销量达880万箱。金巴利英国董事总经理表示，英国对Spritz的热情持续高涨，Aperol Spritz现占英国所有鸡尾酒供应的13.6%，是英国酒吧供应的第一大鸡尾酒。金巴利英国2026年上半年有机销售增长4.3%。
Italian firm Campari Group has maintained a dominant share of nearly 90% of all Spritzes served across the UK over the past three years, according to IWSR data. Campari Group’s Aperol and Sarti Rosa shone in the UK Spritz market this summer.
The group’s Aperol Spritz has gained 3.7 percentage points in market share year on year, and sold 8.8 million cases globally in the 12 months ended 6 September 2025 (NIQ CGA). Francesco Cruciani, managing director of UK and export markets at Campari Group UK, said: “The UK’s appetite for Spritzes continues to surge, with Aperol Spritz now commanding 13.6% of all British cocktail serves and considered the number one cocktail served in venues across Great Britain. It’s great to see new brands joining the space and growing the category, but scale tells the real story.”
The recent IWSR data shows that Campari Group UK has maintained a share of nearly 90% of all Spritzes served across the UK over the past three years, despite rising competition. In its most recent financial report, Campari Group UK announced organic sales growth of 4.3% in the first half (H1) of 2026, following its 6.7% growth in 2025.
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